Tasman Express Line was owned by three ship agencies - Mackay Shipping, Geo H Scales, Hetherington Kingsbury and freight forwarder Refrigerated Freight Lines.
It bought new service standards to the Tasman, then one of the world's costliest sealanes.
Run on the smell of an oily rag by a young, energetic staff, and by hands-on directors, Tasman Express quickly established itself as the innovator. It invited ships officers to attend board meetings and its advertising broke all the established rules.
This book traces the highs and lows of a modern shipping company that took on the big boys.
168 pages, high quality matt art paper, landscape format with over 100 full colour photographs. Published by the company.